| Social Media Saturday |
| INTERACTIVE SESSION: Nicolette Beard: Jumpstart Your Client’s Web Presence: 7 Tips to Optimize Your Next Press Release |
| April Canik, ABC, Moderator: Non-Profit Panel - How Non-profits Are Getting Results Using Social Media Tools |
| John Christopher, Ph.D.: Identifying the Measures of Social Media Impact -- Riding the Wave |
| Dr. Kay L. Colley: Creating Engagement with WIKIs |
| Mary Ehlert-Kleinoeder, ABC: Venomocity: Utilizing targeted media, the Internet, social media and viral media tactics to reach young people about tobacco addiction |
| Randy Goruk: Leadership Essentials in a Challenging Economy; 12 Things You Must Do Now to Prosper During Recovery |
| Bill Hiniker: 10 Old School Ways to Make Your New Media Communications More Effective |
| INTERACTIVE SESSION: Alise Isbell and Mark Prasatik: Demystifying and Leveraging Social Networking |
| Panel: Elaine W. Krause, Moderator: Using Social Media to Grow Your Business -- 3 Case Studies: MyPRPro.com, Riazul, CoffeeGroundz |
| Allyson Neal: Creative Solutions in Challenging Economic Times: Tools for Effective Web Communications |
| Betsy Pasley, ABC, and Stephen Green: Engaging Employees Through Online Communications |
| Arnaldo Rodriguez: A Cultural Exchange -- Stakeholder Engagement Across the Americas |
| Suzanne Salvo: Photo Ethics for Communicators |
| Josh Scribner, IBM: Social Media Case Study |
| Brian Smith, University of Houston: Breaking Through to Bloggers: Research-based Insights and Success Stories on Tapping the Power of this Social Media Tool |
